The relationship between advertiser, publisher and customer lies at the heart of affiliate marketing.
What Is Affiliate Marketing?
Online Affiliate Marketing is like having hundred's of sales people online promoting your product. It can be described as a form of online advertising where the online store rewards an affiliate for referring a visitor to the shop, or where the store rewards a customer for performing a desired action, such as making a purchase or subscribing to a newsletter.
The promotion of the website and brand can drive traffic and sales to the online store. Affiliate Marketing could be regarded as free publicity for your store website whereby a network of related websites direct customers to you and you pay them based on purchases only.
Affiliate Program Example
Zazsi is one of the best affiliate programs for bloggers online.
By promoting Zazsi or any of their over 350,000 fashion, beauty or lifestyle products bloggers or online sites and social media users can earn. This means 1000's of bloggers and sites promote the Zazsi online shop and Zazsi pay only for purchases made in the shop.
Zazsi uses a powerful revenue sharing model, meaning all revenue generated by referred visitors is shared with the affiliate.
Affiliate campaigns have the best results when they are combined with Search Engine Optimization (SEO), Pay Per Click (PPC) campaigns, email marketing support and are well-suited for travel, retail, and service industries due to their timely research process/large-volume sales.
Effective Affiliate Marketing is not throwing a bunch of links at different website owners in the hopes that something will stick. It is a well-planned, specified effort intended to develop long-term relationships with third party websites, research industry-relevant websites with trusted pages and build up a valuable affiliate network for your website that will bring in quality, converted traffic.
In addition, successful Affiliate Marketing also involves certain business traits such as the ability to be flexible with commission values, especially during times when there is a slump in sales, because a higher commission will make affiliates work harder for you.
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Our affiliate management team can establish a clear understanding of your brand, proposition and products to help you outperform your competitors. We possess the technical and strategic experience necessary to allow us to connect you with multiple networks, verticals and publishers most suitable for you while delivering optimal placement and generating volumes of genuine sales.
It is also important to maintain a trusting relationship with your affiliate sites by making sure you are paying commission within the agreed-upon deadline. We believe that the key to a successful campaign is maintaining a strong relationship with your affiliates in order to help build their trust in your brand. That is the reason why our professionally trained experts use innovative strategies and relationships with other top affiliates to increase your sales and leads within a performance-based model.
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Zazsi deal with many affiliate networks and know which affiliate networks are the best for your industry. Plus we know how to build relationships that will maximize the coverage of your product on these affiliate sites.
We can manage all aspects of an affiliate campaign for your business and know how to get affiliates motivated to sell your product.